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Founded in 1995 as the successor
organization for the waterbed industry, the
SSA today advocates and promotes the full
spectrum of new technology bedding using
both synthetic and sustainable solutions.
The SSA represents the fastest growing
category of all bedding.
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Specialty Sleep Association
Board of Directors |
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Bart Dehaerne
Chairman
(Deslee Textiles
USA) |

Dale T. Read
President
(Bedroom
Magazine) |

Michael Nermon
Vice Chairman
(Ergo Customized
Comfort) |

Todd Youngblood
Secretary & Treasurer
(Chili
Technology) |

Tambra Jones
Executive Director |

Mark Miller
Director
(InnoMax) |

Rick Robinson
Director
(Spring Air
International) |

Karrie Knopf
Director
(Innovative
Mattress Solutions) |

Barry Cik
Director
(Naturepedic
Organic) |

Roger Coffey
Director
(Latexco) |

Angela Owen
Director
(Suite Sleep) |

Michael Echevarria
Director
(Optional
Products) |
Our showroom in LAS VEGAS in Building C1565
is a co-op venue for manufacturers and
distributors introducing product to retail
bedding stores/departments. Our showroom is
always one of the busiest in Las Vegas
during the Furniture Market. Our upgraded
and expanded website includes a nationwide
mattress store search feature. We have a
national high visibility public
relations
program launched which is geared towards
promoting Specialty Sleep Products and our
members, as well as recruiting new retailer
and manufacturing/supplier members.
Our newest project is the SSA’s
Environmental and Safety Program. This
program is created for truth in marketing
for products which are marketed with
environment-friendly claims. The SSA’s
Environmental Program is a consumer
education program designed to allow the
retail stores to easily show the consumer
what is inside the mattress, and what
exactly therein is environmentally friendly
and safety enhancing.
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