Design a Bedroom that Helps You Sleep Better

Guest blog from the writers at Tuck.

Tuck is a community devoted to improving sleep hygiene, health and wellness through the creation and dissemination of comprehensive, unbiased, free web-based resources.  Tuck  has been featured on The Washington Post, HuffPost, NBC News, CNN, NPR, Lifehacker, and Radiolab and is referenced by many colleges/universities and sleep organizations across the web.

Tuck is a community devoted to improving sleep hygiene, health and wellness through the creation and dissemination of comprehensive, unbiased, free web-based resources. Tuck has been featured on The Washington Post, HuffPost, NBC News, CNN, NPR, Lifehacker, and Radiolab and is referenced by many colleges/universities and sleep organizations across the web.

Everything about and in the bedroom should point you toward one purpose—sleep. But where do you start and what kind of environment lulls you into a restful slumber? Everything from the layout and colors to textiles and lighting works together to create the conditions for a full seven to nine hours of sleep. It all starts with comfort but includes aspects of design that are well within your control to enhance and strengthen the quality of your sleep. 

Focus on Comfort

Your body should automatically relax as soon as you walk through the threshold of your bedroom door. The mattress, of course, is the most important sleep-related purchase you’ll make. Your age, medical conditions, weight, and height all come into play when it comes to mattress comfort. Start by finding a mattress that supports your weight. From there, factor in medical conditions like arthritis, scoliosis, or sleep apnea. For example, conforming foam mattresses often relieve pain related to scoliosis while firmer mattresses can benefit those with sleep apnea.   

Bed pillows should align your neck and spine for maximum comfort. Don’t underestimate the power of decorative throw pillows either. They may not add to your comfort while you sleep, but they make the bed look that much more inviting. Two or three in different sizes can add the visual appeal to help you relax. 

Light for Sleep

Sunlight syncs your sleep cycle with the Earth’s day/night pattern by suppressing sleep hormones. Bright artificial light, especially that from high-efficiency light bulbs, can do the same thing, which means you have to be careful in the bedroom. 

Window treatments like drapes, blinds, and blackout curtains should be used to manage natural light. Keep tabs on ambient light sources by installing dimmer switches so you can keep light levels low at night. Task and accent lighting should generally be directed away from the bed. A reading lamp on or near your nightstand is okay, but be sure it directs light downward away from your face.  

Calm the Colors

Color changes how you feel and can even influence body temperature. Your body temperature needs to drop at the beginning of the sleep cycle, and the right colors can help with that process. 

Cool neutrals like gray, white, and silver along with cool pastels in blue and green are well known for their calming effect. A Travelodge survey even found that blue bedrooms extended sleep times by 12 to 24 minutes. That doesn’t mean you can’t have a room full of color, but it should be used wisely. Accent walls, accessories, and textiles are the places for the bright and bold rather than your full wall color.

Mother Nature to the (Sleep) Rescue

Nature can slow activity in the part of the brain where depressive thoughts ruminate and restore the ability to focus and concentrate. You can achieve that same affect in the bedroom with the right design elements.

  • Houseplants: Plants not only remind your brain of the great outdoors but they also purify the bedroom air. Cleaner air can deepen and enhance the quality of your sleep. 

  • Natural Finishes and Textures: Natural wood finishes, stone, sand, and even brick can point the mind toward nature. Get creative in how you bring the outdoors in and you’ll start to feel like you stepped into a home retreat. 

  • Artwork: You don’t need a live plant to reap the sleep benefits. Photos, paintings, and sculptures (even nature-themed sculptural accents like lamps) can be enough to calm the mind for sleep. 


Your sleep environment influences your ability to fall and stay asleep. Start smart or go all in but work towards a bedroom that both expresses your personality and enhances the depth and length of your sleep cycle.

Member Spotlight: Smartwerks - Helping SSA Retailers Sleep Better


 Smartwerks is committed to providing point of sale and customer engagement tools that our fellow members within the Specialty Sleep Association (SSA) need to grow their business. We take care of the details so you can sleep better at night. 

Located near St. Petersburg, Florida, Smartwerks has been helping businesses for over 35 years. A lot has changed in our industry and we have, too. Rest assured, one thing has not changed, and that’s our unwavering commitment to provide software solutions that help you make better business decisions. 


Being innovators by nature, Smartwerks knows how to create more opportunities for specialty retailers, especially fellow SSA members. Our integrated point of sale solution with accounting functions and customer engagement tools are easy to use and grow with your company. More than just a point of sale, it’s everything your specialty sleep store needs to compete with the big guys. 


Our cloud-based software allows you to quickly access real-time inventory and sales, vendor and customer information, accounting functions, and much more. Plus, it’s customizable to fit your business needs, especially when you want to grow. All of this is backed by our support team that’s available 24/7, so you can get a good night’s rest. 

The Smartwerks Team in their SSA Las Vegas Showroom space

The Smartwerks Team in their SSA Las Vegas Showroom space

We also understand how store owners have to engage more with their customers through frequent connections than ever before. Enter SmartConnect, our set of marketing tools that help you build your customer list, communicate with customers via text and email, and gather important feedback. Using SmartConnect will increase repeat business, boost profits, and create raving fans. 

For over 35 years, we have been innovators and provide excellent customer service. In fact our first customer is still a customer, because we take a personal interest in their success. 

To learn more, visit us at and discover how we can help you: 
• Process sales faster and more accurately. 
• Bring in new customers and keep the ones you have. 
• Manage your employees better. 
• Spend money on the right products. 
• Use powerful analytics to make smarter decisions. 

Or you can talk directly with our Director of Sales, Patrick Kunish at 1-888-882-1530  Ext. 257. 

Pat Kunish works hard at the Las Vegas Market

Pat Kunish works hard at the Las Vegas Market

Traffic in the SSA Showroom was Up Compared to Last July Market (but Summer Market = slower market...)

It was a HOT one last month at the Las Vegas Summer Market. Triple digits outside but it was cool and comfortable on the 15th floor in the SSA Showroom. Business was brisk on Sunday afternoon and Monday. There were still new buyer groups coming in on Tuesday and Wednesday, but not as many as during Winter Market. 323 buyer groups were recorded at the SSA this Summer (which does not reflect those buyers spotted who came in “incognito” with supplier badges) - up about 12% from Summer 2018.

The SSA Sponsored educational even “Customer Engagement” was well attended. Sandwich fixins were available for those who listened to two excellent presentations. If you missed it, click here to watch the video presentation and see the picture gallery.

Pat Kunish - SmartWerks, Brian Davis - The Bedroom Store and SSA Board Member, Tambra Jones - SSA Executive Director, Shawn Doane - Speaker/SmartWerks and Ty Bate - Speaker/Podium

Pat Kunish - SmartWerks, Brian Davis - The Bedroom Store and SSA Board Member, Tambra Jones - SSA Executive Director, Shawn Doane - Speaker/SmartWerks and Ty Bate - Speaker/Podium

Some of the SSA exhibiting companies had this to say about this year’s Summer Market:

Dave Perry stopped during his rounds in the showroom to chat with Brian Phillips - Swiss Bliss

Dave Perry stopped during his rounds in the showroom to chat with Brian Phillips - Swiss Bliss

Jason Spar – Tru Blanket
Thank you for the opportunity to be in the space.  It was good in connecting me with potential dealers and wholesale partners.  Still in the follow up phase to see how much business we actually write.  

Manu Kapur – GHCL Limited
Heartiest congratulations for a wonderful event. Our team was truly excited about participating in the show and was really pleased with the outcome.

Mark Schwartz – Blue Ridge Home Fashions
Summer Market absolutely met our expectations. We made some new connections and were impressed with the amount of traffic in the room. Overall, a great experience! Definitely $$$ well spent.  And I met some really nice folks

Curtis Spain - Bedding Technologies Ind.
Traffic was down for us but our appointments showed up and we did meet possible new dealers. We will have new items for the winter market and be more proactive for appointments, as I expect better participation of dealers. The business climate in furniture is flat, but mattress sales are constant and we will focus on items to complement this market segment for the upcoming Winter show.

Sue Diamond - The Futon Shop/TFS Sleep
Summer market felt very dead. Some appointments showed up and some did not. It felt like I mostly saw fabric and component suppliers.

Juan Gonzales - BestRest LLC
We met expectations because we programmed meetings ahead of time and we had other visitors.  about 75% of the meetings we asked for came by.  this was a trial run for january and we felt it went well.     we want to build upon what we did at this show.

Juan Gonzales chats with the ladies from Wright Global Graphis

Juan Gonzales chats with the ladies from Wright Global Graphis

Ryan Chilvers – CannaBeds
My show was great, thank you Tambra for everything. Top notch organization you have there, we will be back in January.

Butch Craig - Sleep and Beyond
Once again Would like to say a Big Thank You to and your team that make sure we all were ready for The Vegas 2019 Summer Market. Sleep & Beyond had the best Best Vegas Summer Market in eight years. I always will say 80% of success is showing up and 20% Follow up. The order writing and adding new buyers were strong. I do believe that the Specialty Sleep Association and it members are like family working together to create a good environment.

Ryan Chilvers - Cannabeds is all smiles with Larry Wolfe and his team

Ryan Chilvers - Cannabeds is all smiles with Larry Wolfe and his team

Butch Craig at Sleep and Beyond holds court every market

Butch Craig at Sleep and Beyond holds court every market

Brice Hata - Remarkable Pillow/TMI Molded Foam
It was about what I expected for Summer.  We got a few good leads and all our appointments showed up. We have a new pillow introduction for Winter 2020.

Peter Laurens - Arcusbeds/Baltica Natural
Summer Market exceeded my expectations. Although overall foot traffic seemed a bit less than in the previous winter show, for us it was great--we received more visitors than we expected. The response to our new, redesigned Natural Classic mattress was so good that we might swap out our current Natural Asana for a redesigned version for the January Market.

Brice Hata explaining the perks with Remarkable Pillow

Brice Hata explaining the perks with Remarkable Pillow

Peter Laurens explaining what’s inside Arcusbeds

Peter Laurens explaining what’s inside Arcusbeds

The team at Sleep In Motion was busy busy this summer

The team at Sleep In Motion was busy busy this summer

Brian Davis - The Bedroom Store - is listening intently to what I Love My Pillow has to offer

Brian Davis - The Bedroom Store - is listening intently to what I Love My Pillow has to offer

Pat Kunish - Smartwerks

Pat Kunish - Smartwerks

The Danican team were busy

The Danican team were busy

The best part of Market is the hugs!

The best part of Market is the hugs!

Strong Market for SSA Showroom with 33 Exhibitors Including 10 New Manufacturers

Plus the Return of Fresh, Warm Pretzels for Buyers as they Shop

The busy SSA Showroom

The busy SSA Showroom

Friant, CA- July 22, 2019 - The Specialty Sleep Association (SSA) showroom could very well be a highlight of the upcoming Summer 2019 Las Vegas market with 10 new manufacturers and a total showroom of 33 exhibitors. Additionally, several of the returning exhibitors have expanded their show space in order to broaden their product selections and displays. “The 10 new exhibitors will add to the energy and innovative product technologies historically offered in our SSA Showroom,” says SSA Executive Director Tambra Jones. “Our showroom is a destination for retailers and for business-to-business opportunities. We are as excited about the new companies who are with the SSA this market as we are about the amazing products and business opportunities offered by our returning exhibitors.”  Jones anticipates that the showroom will draw as many as 300 buyers, a strong number for the summer market. Jones explains that “Our showroom continues to be a high energy showcase for emerging industry players and a valuable center for business to business introductions and deals. If you are coming to the summer market you should plan to spend some serious quality time in the SSA showroom.”

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The 10 new exhibitors at the winter market include, B-Sensible. BestRest USA, Blue Ridge, CannaBeds, GHCL Limited, MF Bedding, Shemline, Oshin, Titan and True Blanket. These new exhibitors bring to the showroom floor a wide spectrum of new sleep products for retail buyers starting with B-Sensible’s “Tencel with Zinc Oxide natural, breathable and waterproof fitted sheetes and pillow cases that protect a sleeper’s mattress and pillows.” These waterproof fitted sheets are constructed with a superior new generation of innovative a textile technology  called Dermofresh™ according to B-Sensible. BestRest will be introducing a full line of European mattresses and pillows combining “the latest in Eco-friendly technology along with ultimate comfort, durability and personalization.”  The company offers a full range of price points and promises that, “each of our product lines will guarantee to disrupt the industry.” The third new player is Blue Ridge Home Fashions, who have established themselves as one of the leading basic bedding manufacturers in the USA, specializing in down/feather and synthetic home textiles products. They are currently the exclusive licensee of the “Kathy Ireland Home®” and “ELLE” brands in all basic bedding categories, and they have recently added the “CANNON®” brand for the natural fill category. The company expects to announce their newest licensing partner at the market.


In keeping with their tradition of embracing “natural” technologies (air, water, all cotton futons) over the decades, SSA’s fourth new exhibitor is Canadian-based CannaBeds. This company will introduce their line of Hemp beds. According to CannaBeds, “Hemp is known as the Miracle fiber.  It naturally regulates your body temperature. It is 3 times stronger and softer than cotton. It is resistant to Dust Mites, bed bugs, humidity and mold, plus it provides the ultimate comfort.”   Hemp is also a hypoallergenic fiber and it has natural Anti-Bacterial properties to reduce and kill bacteria.  It is gentler on your skin and actually gets softer with age and use. Hemp is naturally resistant to insects and disease; there is no need for the use of environmentally damaging and unhealthy pesticides or herbicides.

The 5th. new exhibitor is GHCL Ltd. from India. They will be presenting sustainable bedding concepts such as REKOOP made by recycling post-consumer PET bottles. The company will also showcase MEDITASI, an extensive line of innovative health and wellness bedding. MF Bedding is the 6th. new company showcasing. This company features a full line of visco-elastic beds, gel foam beds, toppers, protectors and pillows.

Numbers 7, 8, 9 and 10 include: Air Raschel by Oshin, Shemline, Titan Mattress Protectors and True Blanket.

Oshin’s Air Rashchel

Oshin’s Air Rashchel

Oshin is basically presenting a topper that can replace a mattress. Oshin’s Air Rashchel has a 96% air structure due to three-dimensional weaving allowing it to dissipate heat, disperse pressure and provide ventilation. It is an excellent product designed especially for people with back pain and heat reduction. Shemline is brining their top-of-bed products all the way from The Ukraine. Next is Titan Mattress Protectors offering a full line of encasement and protectors for mattresses, cribs and pillows. And finally is TRUBlanket introducing their “incredibly popular” line of weighted blankets. TRUBlankets feature  “our superior design and construction, which offer the pinnacle of luxury, good looks and craftsmanship.

“Many times,” says Jones, “the products and services we feature in our showroom are being presented for the first time in any market. They are brand new to the industry.  Our SSA showroom has been branded ‘an incubator’ for new innovations and technologies over the years. Educating and informing retailers and consumers is a key part of our SSA mission. We continue to serve as a platform for new and emerging companies in the mattress and bedding industry.”  

Returning SSA Showroom exhibitors cover the full gamut of mattress, bedding and sleep related products as well as motion furniture, ergonomic furniture, bed support and foundations, futon covers, top of bed accessories, natural and organic sleep products, heating and cooling applications and retail store support systems from software to display solutions.  

5 Piece Modular Sofa from TFS

5 Piece Modular Sofa from TFS

Retail buyers looking to carry bio-based, natural and/or organic products should stop in to visit Baltica Natural Products, Bio Sleep Concepts, Coolist Sleep Technology, The Futon Shop , Palm Pring Organic Coconut Mattresses and Sleep and Beyond. Baltica will be introducing a new model from their Arcusbeds line of certified natural and organic handmade beds from Europe. Specifically, the company will be show-casing their hand-nested, multi-zoned, pocketed coil line with extra loft and their flagship certified natural and organic latex beds. Bio Sleep Concepts will be presenting their beautiful new collection of 100% cotton bedspread and sham sleep sets which are made in Portugal, “perfect for all higher quality and all-natural bedding stores.” Coolist Sleep Technology with their bio-based Coolist foam and unique nanotechnology will display Coolist pillows: all designed to be heat dissipating, breathable and temperature independent. The Futon Shop/TFsleep will be featuring their newest UPS friendly, modern modular sofa sectional, designed with natural & organic materials. “Wool, latex, and coconut coir, is nestled on a low shelter frame, and plush pillows are the key to lounge-worthy luxury.”  Sleep and Beyond, manufacturer of organic and natural bedding will be featuring their well-received myDual® Side Pillow, the ultimate 2 in 1, 100% natural, adjustable and washable dual side pillow, which provides extra support and pressure relief for the neck, shoulders and the spine.

Sleep retailers will find adjustable, ergonomic, heat and cooling control, sleep surface adjustable, medically driven, and Smartbed technologies in the SSA Showroom. Sleep Research Technologies will be giving out for free to retailers their summary “Cool Sleeping Products Comparison Guide” while offering retailers and potential partners the experience of sleeping on the AURIA “Climate Controlled Sleep System.”  W. Silver Products will be featuring their expanding life of bed frames and adjustable beds which are made in their family-owned factories, noting that they are the only bed frame factory that also owns and operates a steel mill. The vertical integration from raw materials to finished products offers retailers the opportunity to buy bed frames and adjustable beds directly from the factory.

Focusing on products and services designed to make the retailer’s business life easier, Select-A-Mat mattress showroom display systems returns to the SSA showroom offering unsurpassed display convenience on the mattress store floor.  Another great service, SmartWerks. an integrated point of sale, inventory and accounting solution from Tyler Net will be in the room to take you through their automated point of sales software program designed to help retailers increase sales, optimize inventory and “make better decisions across the board.” They will be introducing SmartConnect, a set of automated customer engagement tools that help a retailer grow a customer list and stay in touch with those customers to urge them to return to the store. 


Private label, OEM and international import programs are growing in popularity. Long time SSA exhibitor Axiom Sleep Products (aka Rest-Medic) has been manufacturing and shipping to the USA since the announcement of the anti-dumping and the trade duty of 25% for goods manufactured in China. The company moved its operation from China to Southeast Asia enabling them the capacity to ship 300 containers a month. Axiom continues its program to expand their Original Design and Equipment Manufacturing business with memory foam and hybrid mattresses and sleep products.  Bedding Technology Industries is introducing a container program for metal beds in a single box that can be shipped via UPS. They will also offer mattresses in a box and foundations in a box.    Danican is expanding their highly successful private label program with the introduction of their new top-of-bed bundled private label packages aimed to enhance both consumer and retail sales convenience. Each bundle will include pillows, a sheet set and a comforter combined into one convenient sales packaging unit. Swiss Bliss Mattress Company will again be showcasing their Swiss Made sleep products.

Top of bed, pillows, toppers, protectors and all kinds of sleep accessories are on display throughout the showroom.  Royal Heritage, a national leader in the bedding, mattress protection and futon cover industry offers their drop ship program and will showcase their futon covers. REMarkable Pillows by TMI Products will introduce their “Fiber Gel Core Technology”, which blends fluffy breathable microfiber with Grade A CerrtiPUR® Gel foam to create an ultrasoft responsive feather-like pillow in a full array of high performance covers.

A full array of furniture, mattresses, massage chairs, foundations, adjustable bases and a variety of sleep products accessories will be shown by SSA veteran exhibitors: Arason Enterprises, Electropedic/Body Sense, I Love My Pillow, Innerspace Luxury Products., Sleep-Ezz Beds, Sleep in Motion and U.S. Sleep Products,  

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At this market, the SSA again will offer retailers the famous and delicious Aunt Annie’s Pretzels in the showroom handing out fresh, warm pretzels to attendees. “We invite all sleep products retailers to C-1565 on the 15th Floor in Building C to experience what is new and innovative in the sleep industry, to take in the energy of the room and enjoy our hospitality.  It’s a must-see and fun shopping experience for retailers,” says Jones.

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Member Spotlight: Boyd Sleep - From Specialty Sleep to Mainstream

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It’s 1977 in a vibrant midwestern college town on the shore of the Big Muddy in central MO where a young entrepreneur gazes out a sparkling window of his newly opened Waterbed Store. A gaze that eventually spans four decades, multiple retail stores, factories and warehouses and many thousands of happy well rested customers. Understanding his mission early, founder Denny Boyd sought to develop and bring to market products that provide “Quality Sleep for a Better Life”. Rapid growth in its retail business and the drive to innovate led the company into developing and manufacturing a wide array of sleep products. Boyd began manufacturing under Boyd Specialty Sleep and Accent Bedroom Furniture and was soon supplying retail chains nationally, as well the company’s own Missouri based stores, with Waterbeds, Airbeds, Memory Foam, Latex and Bedroom Furniture.

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Since then, industry and consumer awareness of what constitutes healthy sleep and how it plays a vital role in the quality, longevity, and productivity of our lives has increased exponentially, continually reinforcing the importance of the mission Denny undertook with his company all those years ago. Denny Boyd is the first to say that his experience over the years as a retailer provides him with a deeper understanding of the priorities of his wholesale customers and retail consumers, as well as insights into product development to satisfy the end consumer’s desire for comfortable and supportive sleep surfaces.

Combining advances in sleep technology with this unique understanding of the consumer’s expectations continues to power the ongoing success of his company in its mission to achieve “Quality Sleep for a Better Life”.

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As part of the Specialty Sleep Association’s collective of retailers and manufacturers who tirelessly develop and bring to market mattresses that incorporate memory foam, latex, air and flotation into superior bedding products, Boyd continues to develop specialized patented mattress technologies, and innovations. Boyd Specialty Sleep has been voted to the Small Business Hall of Fame and the American Dream Award and has been recognized by Inc. Magazine 5 separate times as one of the nation's 500 fastest growing privately held companies. Boyd Specialty Sleep has also been recognized by Walmart as a No.1 vendor for complete shipments and on-time deliveries. With over 35 patents and worldwide distribution of its products, Boyd Sleep is honored to be the only company in the industry to be recognized as both Manufacturer of the Year and Retailer of the Year by the Specialty Sleep Association. Sleep products traditionally marketed as “Specialty Sleep” such as memory foam, air and latex, have grown substantially in popularity in today’s marketplace and are no longer segmented at retail as “Specialty Sleep”. Boyd Specialty Sleep added traditional innersprings and Hybrid bed collections to its assortment of memory foam, latex, air and flotation bed-in-a box offerings as well as adjustable bases, platform bed frames, and decorative platform beds.

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Adapting to changing consumer perceptions as well as the breadth of products now offered, Boyd Specialty Sleep changed its name to Boyd Sleep in 2017. Boyd Sleep is the only company in the industry to offer ALL the major types of specialty and traditional sleep surfaces under a stable of high-profile national brands that include Nautica Home™, Thomasville®, Drexel Heritage®, Broyhill® and Boyd Sleep™. These include waterbeds, air bed, latex beds, memory foam beds, innerspring beds and hybrid beds that combine two or more of these components. Boyd Sleep also offers a full line of temporary sleep solutions that solve a wide array of consumer needs for extra sleeping accommodations.

Denny Boyd and his company continue to drive growth with cutting-edge sleep product technology and distribution and marketing strategies that have improved consumer sleep quality as well as increased the profitability and success of retail partners.

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How mattresses are purchased has changed. Product research and shopping now occurs largely online where consumers demand convenience, choice and control as they shop. Having perfected the art and science of developing mattresses made of several material types that must decompress fully and correctly, Boyd Sleep began producing and shipping compressed mattresses in a box over 10 years ago. Today Boyd offers several collections of compressed Hybrid, Innerspring, Memory Foam, Latex, Air and Flotation mattresses, from the very simple inexpensive two-layer mattresses most commonly found on the internet, to complex multi-layer support structures that provide a range of comfort and support. This wide array of compressed bed in a box product includes patented technologies for cooling, and ventilation providing selection and choice of comfort badly needed in online mattress offerings. As digital marketing technology transforms the shopping experience for mattresses, and as consumers demand convenience, choice and control over the mattress purchase, Boyd Sleep’s Bed in a Box packaging strategy lends itself perfectly to these consumer preferences.

As the shopping trends unfold, industry analysts1 find a majority of consumers prefer shopping on-line in the comfort of their home and making final selections in a retail setting where they can experience the mattress.   Boyd Sleep accommodates the Omni Channel retail process in several ways.    Boyd Sleep’s company owned web sites, and offer the company’s waterbed and airbed sleep systems along with adjustable beds and platform bedframes with free returns and generous trial periods.  The site features the company’s proprietary innovation in air support that changes up your existing mattress into a personalized dual adjustable air bed,  transforming any mattress to perfectly support you!

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Retailers may purchase these products and have them available for customers who have found the product online but prefer to purchase in store. All Boyd Sleep mattresses may be shipped via Fedex or UPS direct to the consumers home. Boyd Sleep provides a full complement of digital marketing assets for retailers use in developing online andsocial mediaproduct presentations. Boyd Sleep also provides“My Mattress Now™” drop ship to the consumer service for retailers who want to offer their customers buying in store the convenience of shipping directly to their home.

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Marking its 42nd anniversary Boyd is excited to announce its first Nautica Home mattress collection at the upcoming Las Vegas Furniture Market. Nautica® is a top searched brand online. Nautica® brand’s search frequency per month is equitable to searches for Sleep Number® and Tempur-Pedic® offering retailers a powerful brand opportunity to drive their sales both in store and online at full margins. The Nautica Home™ bed in a box collection attracts a wide demographic that includes the 18-65 age group with features that support an active lifestyle. The Nautica Home™ collection includes both Memory Foam and Hybrid Innerspring models with proprietary patented cooling and support technologies developed by Boyd Sleep.

Fast forward 42 years, and  Boyd  Sleep finds itself perfectly positioned with products, national brands, omni channel retail tools and the passion and purpose to ride the wave of industry change into an exciting and bright future as they continue  developing and bringing  to market products that provide “Quality Sleep for a Better Life”. 

Boyd Sleep Fontana CA Warehouse Team

Boyd Sleep Fontana CA Warehouse Team

For more information see us at Vegas Market:BoydSleep/World Market Center Building B Suite 901
Kristine Mattina               314-997-5222 ext. 164

Using Your Diet to Improve Your Sleep Quality

By Ellie Porter
Managing Editor |

The human body requires at least seven hours of sleep with some people needing up to nine full hours for the body to be completely rested. However, stress, anxiety, and the increasing use of technology has many people lying awake long into the night. Yet sleep can be improved through any number of ways, one of which is carefully monitoring diet, not just what’s eaten but when.

The obstacles to good sleep continue to grow. For many, it’s stress and anxiety. A changing political climate, a lost job, or changes in a family situation can be enough to make sleep elusive. And, technology has now entered as the new deterrent on the scene.

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The effects of technology start with light, namely blue light. The light that filters through the Earth’s atmosphere from the sun lies on the blue spectrum. The human eye has special photoreceptors that transmit this kind of light directly to the circadian region of the brain, which in turn, controls the sleep cycle. Sunlight suppresses sleep hormones, which makes sense since daytime is when people need to be the most alert.

However, devices like televisions, laptops, and smartphones emit a light that also falls on the blue spectrum. While their light isn’t exactly like sunlight, it’s similar enough to also cause suppression of sleep hormones. Any usage that’s within two to three hours of bedtime can prevent the start of the sleep cycle for several hours.

A delay in the sleep cycle can quickly turn into sleep deprivation, which takes hold anytime someone has gotten less than seven hours of sleep. Sleep deprivation’s effects continue to grow as more sleep is lost.

Lack of sleep also causes an increase in hunger and a decrease in satiety, the consequence of which is usually overeating. The types of foods that the body craves in a state of sleep deprivation also change. High-fat, sweet foods provide an increased reward in the brain during sleep deprivation. So, not only does the body feel hungrier, it wants to be filled with foods that lack nutritional value.

Despite the challenges of getting a good night’s rest, there are ways to promote better and more sleep. One, of which, is to focus on diet.

The brain uses circadian rhythms, biological processes that repeat in a 24-hour cycle, to help time the sleep cycle. Meal timing plays a role in regulating these cycles. Meals eaten at roughly the same time every day and spaced evenly throughout the day help the brain recognize when the sleep cycle should begin.

The composition of those meals also influences how and if the body stays asleep. Diets high in protein decrease the number of night wakings while those high in carbs reduce the amount of time it takes to fall asleep. Together, a well-balanced diet that includes both can create a more successful sleep cycle.

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When a balanced diet is used in conjunction with good sleep habits, it can solidify sleep patterns and drastically improve health. Start by prepping the sleep area well before bedtime to reduce stress and anxiety. Arrange any necessary medical equipment, medications, and a glass of water nearby just in case. For those who need a late night snack, eat foods with nutrients used to make sleep hormones like milk products, almonds, walnuts, and bananas.

Though sunlight suppresses sleep hormones, it’s also necessary to keep the timing of the sleep cycle on schedule. Be sure to spend plenty of time outside, especially in the morning when the body needs to be at its most alert.

The easiest way to a healthy, consistent sleep cycle is to follow a schedule the brain can predict and maintain. Regular meals with a balance of carbohydrates and proteins can help. And finally, make sleep a priority to make sure adequate sleep is a vital part of every day.

Business-to-Business (B2B) Networking and Negotiations -- a Key Role Played Out in the Specialty Sleep Association Showroom at Each Market

By  Dale T. Read, Former President of the SSA

When people think of the Specialty Sleep Association (SSA) Showroom C-1565 located on the mattress and bedding 15th. floor of Building “C” of the World Market Center, they typically do not think of it as a center of manufacturing or supplier business-to-business marketing and sales.  In fact most people who are affiliated with or who visit the SSA “show within a show” know it for the 400 to over 500 retail buyers and visitors who walk through during each market. Many people have successfully reached sleep shops, furniture stores, department stores, big box stores and in recent years online e-tailors who walk through the SSA showroom.

Although not widely recognized, business-to-business networking and negotiations have played a major role in the SSA showroom since the first day. Although there have been countless examples of this over the years, I will mention a few standouts here for you.

About ten years ago when polymer gel was first making a splash as a new mattress/ bedding component for cooler comfortable sleep, the CEO of the soon to be number one mattress brand in the US visited the SSA showroom (then on the 13th. floor), and began negotiations with a new exhibiting gel supplier that later led to the gel supplier becoming a key vendor for this top-ten brand. Together the team that met in the SSA showroom helped make that brand Number One in impregnated gel and foam mattresses in the US.  

For many years regional sales reps who are long-time mattress and bedding veterans have met emerging manufacturers in the SSA Showroom, often leading to negotiations and business deals resulting in new markets and opportunities for both parties.


It is very common for new companies to launch their product offerings and brands in the SSA showroom, build a following, and then open their own private showroom. A few years back, there was such a company who introduced high quality, exceptional European foam inspired mattresses and pillows. They were going through major changes in product offerings, marketing, shipping outlets, and wanted a new sales team. They approached the leadership of the SSA, who recommended a prime experienced specialty sleep sales rep as a candidate for the position of national sales manager.  This union has proven to be very successful for both parties and today that rep still serves as the brand’s national sales manager.  

An internationally based inventor / designer of an ergonomic zoned adjustable bed base system came to the SSA showroom looking for retail customers, but then also used the venue to strategically reach out to manufacturing and supplier partners in North America. As a result of the most recent SSA Show, the company identified at least a dozen potential manufacturing /marketing partners. They are in the process of following up and negotiating a possible business deal.  

A growing entrepreneurial European company offering an innovative, unique all-natural innerspring technology introduced their new product in the SSA showroom and targeted over 50 prospective manufacturers and retailers. The company went on to expand its business to capacity level doing business throughout Asia , Eastern Europe and Northern Europe. Today the door is still open for possible expansion of this all-natural support system into the USA. 

 A fast-growing Scandinavian and US based mattress, bedding and top-of-bed accessories company with a prime location in the SSA Showroom has recently launched the company’s growing private label program offering B2B solutions to retailers and other manufacturers. They recently published a “Guide to Private Label”, which they have posted online and distributed at the recent SSA Show. 


A mid-western innovator focusing on offering health-based and ergonomic mattresses and bedding for sleepers who have pain or who are elderly, disabled, or physically challenged, showed several times in the SSA showroom. They approached the SSA leadership to find new sources for highly specified foams, cooling gel polymers, mattress materials and assembly. The SSA played a key role in introducing this ergonomic health-focused bed maker to eight different foam and latex suppliers, manufacturers and possible partners.  Over the past year a working partnership has evolved between the ergo-bed company and a leading latex and foam supplier. Patented bed technologies recently have passed both performance and burn tests. These beds are now taking off with older of physically challenged consumers.

Another form of business-to-business activities has also been occurring on the SSA show floor. Over the past several markets online marketers or e-tailer buyers have been looking in the showroom for innovators and sources in order to expand their lines. Many of the SSA exhibitors are now reaching online /e-tailers, not just the traditional sleep shops, furniture stores, department stores and mass merchandizers. 

SSA Executive Director Tambra Jones reminded me of several of the B2B deals that have been made between neighboring exhibitors in the showroom. Companies collaborate on new products, share raw materials knowledge, provide one another with private-label opportunities, and create team efforts in other shows or marketing opportunities. “The camaraderie within our showroom is palpable” says Jones.

 As change has occurred at a swift pace in the mattress and bedding world, the SSA showroom has led the way as a vital and powerful venue for business-to-business contacts. If you are interested in learning more about the SSA Showroom and the numerous business-to-business opportunities, I encourage you to reach out to Executive Director, Tambra Jones.
Tel: 559-868-4187

Each exhibiting company receives the list of buyer groups visiting the showroom

Each exhibiting company receives the list of buyer groups visiting the showroom

Member Spotlight: The Suite Sleep Story Has Been 16 Years in the Making

In 2003, Angela Owen started a little organic mattress and bedding wholesale & distribution business in Boulder, CO called Suite Sleep.

Over the next decade she became a voice for the natural and organic mattress sector through the SSA’s Green Initiative  and educational programs. As an industry pioneer, she has spent the past 16 years shaping this bedding niche and growing her distribution business into a boutique manufacturer of sustainable luxury bedding. Now, with almost 20 years' experience, she is committed to being a change-maker in sustainable mattresses.

The company has grown to include her husband Jim and daughter Kayleigh who manages the cut-and-sew department.


You can find their Suite Dreams mattress in over a dozen hotels in the United States and three more internationally.  The Little Lamb Organics Kids’ line got it start in the SSA showroom in Las Vegas and is featured in boutique bedding stores throughout the country. Designed by a mom just for kids! 


Angela is a proponent of sustainable products who generously shares her story and what she has learned with industry peers.

In her own words: “Suite Sleep specializes in latex mattresses using local wool from Colorado and organic cotton for boutique hotels that share our values of sustainability and reducing our impact on the environment. Hospitality offers a great opportunity make an impact on how we think about sustainable travel. Guests and hoteliers alike are beginning to appreciate businesses that share the values of luxury amenities with minimal environmental impacts. Suite Sleep is at the forefront of this movement in hospitality.

Angela at her local sheep ranch - “

Angela at her local sheep ranch - “


Our pillow collection features our customizable designs that empower the consumer to make it their own. Product innovation is tantamount to our success in the crowded bedding space an we offer customers unique features to give them the best possible sleep. The entire collection includes mattresses, toppers, pillows, and comforters all made in women-owned facilities supporting US manufacturing and sourcing. 

ssuite pillows.jpg

Because our mission at Suite Sleep’s is a fierce commitment to the environment , it drives us to continually evaluate product designs and processes, to bring the best sustainable, natural and organic products to boutique mattress stores and hotels. When one considers the vast amount of bedding and mattresses that end up in the landfills and the chemical off-gassing of these products in our homes, choosing a natural bedding solution is tantamount to good health and the health of our planet.” 

Explore what Suite Sleep has to offer at and


Beaudoin • Succeeding and Growing for 3 Generations

Longtime SSA member Beaudoin is a family owned company based in Quebec, Canada. Now with its 3rd generation at the helm, this leading manufacturer of metal bed frames, upholstered beds, and upholstered platforms is well poised for further success within its product categories.

beaudoin logo.jpg

Starting in 1963 with metal bed frames and bed supports, Beaudoin quickly grew to be a leading supplier to the industry across Canada and the Eastern United-States.

Not only was company founder Julien Beaudoin creative, he was excellent at manufacturing products efficiently. In that era, Daveluyville, QC was a hot bed of solid wood furniture manufacturing. These manufacturers needed suppliers of components and Mr. Beaudoin saw an opportunity.

The Balance bed frame

The Balance bed frame

Diane Beaudoin and Brian Crochetiere

Diane Beaudoin and Brian Crochetiere

20 years later, when his daughter, Mme Diane Beaudoin took the reins, she expanded both the customer base and the product line. The company was servicing the furniture retail industry initially from coast to coast in Canada, then in the Eastern United States.

Her son, Brian Crochetière is now the President of the company. In the last 15 years, building on their strong manufacturing expertise and desire to provide other support options, Beaudoin has expanded into the upholstered headboards, beds and platform categories.

With 4 factories and more than 120 employees, Beaudoin focuses on providing its customers with a variety of products to support their mattresses. With the rise in popularity of the upholstered beds, and more recently platforms beds, they are a great source for everything that goes under a mattress.

Beaudoin’s customers know them best for their great reliability as a supplier, their flexibility as a manufacturer and the value they can offer consumers. With a wide catalogue of products, Beaudoin can help any retailer maximize their offering and profits! You can find out more at

Pascal Roberge

Pascal Roberge

Pascal Roberge, Director of Sales at Beaudoin for more than 10 years, is an active member of the SSA Board of Directors. He tells us, “The Specialty Sleep Association is a fantastic group of suppliers to the industry. The Las Vegas market has been key, but also all year there are many opportunities between markets to work together and with retailers make this association a great resource.”

In-store display of Beaudoin products

In-store display of Beaudoin products

Reflexx Platform

Reflexx Platform

How to Fall Asleep Fast (in Five Minutes or Less)

by John Breese,

girl sleeping.jpeg

Every person at least at one point of their life has had difficulties with falling asleep. And we all know that when insomnia episodes become more regular, it can seriously affect our quality of life.

I’ve also been there.

And when this problem started to bother me hard enough, I decided to get my sleep back.

In this article, I’ve collected the most effective, science-based techniques that will help you fall asleep faster and sleep better.

So, set the timer and let’s do it!

Routine, Ritual, Rhythm: Rebuilding Your Sleep Habits

According to different studies, one of the most common causes of sleep onset insomnia (read: troubles with falling asleep) is anxiety.

Remember those nights before your sister’s wedding, an interview for a new job, or an important test?

I am sure that you didn’t get a wink of sleep.

But you could avoid that if you knew this:

Our brain quickly becomes attached to rituals.

When some things are associated with calmness and relaxation, doing these things can reduce stress levels, which makes it easier for us to fall asleep.

Therefore, it is quite important to build healthy sleep hygiene that makes you relaxed and puts you in the mood for sleeping.

Here are some ways to help you calm anxiety.

Stick to the Timing

Circadian rhythms are a thing. 

Like any clock, they sometimes require adjustment.

The easiest way to do this is to tie your sleep and wake time to the specific hours. Thus, when the evening comes, the body itself will help you fall asleep faster, and awakening in the morning will also become easier.

“If you spent the night without sleep, it is better to wait for the evening and go to bed a few hours earlier than to nap during the day. The thing is, daytime sleep can only make it worse by adding excessive alertness in the evening, which can result in an insufficient amount of sleep for one more night.”

Relax and Wind Down

The things we do before bedtime are as important as the night rest itself.

Therefore, dedicate 20-30 minutes before bedtime only to yourself. Drink chamomile tea, take a bath with candles or a hot shower, change into comfortable pajamas, or meditate.

Or, all of that together.

Or, do something completely different if this something is able to relax you and set you up for sleep.

Use Bed Only for Sleeping

Again, it's all about associations.

If you are sitting in bed looking through emails or working, if you use it instead of a sofa when watching movies, if you eat there, then the brain loses an association between a bed and sleeping very quickly.

To avoid that, organize the space around you so that the bed would be a sacred place for sleep.

Go for a Walk

Physical activity and fresh air increase the production of endorphins known as natural painkillers. It helps your muscles relax and reduces your stress levels.

Slow pace walking for 30-60 minutes will help you clear your head from heavy thoughts. Plus, you will spend a little more energy (hence, get a little more tired and sleepy).


Professional massage therapy is a great way to relax. But self-massage can also have a good relaxing effect. Use pressure in a hot shower, special heat or vibratory massagers, or just knead your neck and shoulders with your hands — all of this will do.

Sleep-Friendly Environment 101


Home is where your bed is.

But sometimes your bedroom may be preventing you from getting a good night’s sleep.

I have a few tricks will help you create a healthy environment in your bed and around it.

White Noise

It’s a proven fact that white noise helps you relax and tune in to sleep by increasing drowsiness. Pop up the headphones and turn on the white noise track in the player. You can also use special white noise machines that are widely available on the market today.


The temperature of our body drops at night, and some scientists consider this to be the key to falling asleep.

Although this happens naturally, you can aid this process.

The optimal temperature for sleeping is 60-67°F. So, adjust your thermostat and enjoy a good night’s sleep.


Aromatherapy can also help reduce stress and induce sleepiness. So,  it’s a great idea to get a bottle with one or more of the following essential oils:

●      lavender;

●      rosemary;

●      sandalwood;

●      jasmine;

●      ylang-ylang;

●      rose.

Rub a few drops in your temples or just put a diffuser on the bedside table.

And you’re good to go.


Our body depends on light and its absence more than you think.

By dimming lights 30 minutes before bedtime you help your body produce melatonin also known as a sleep hormone. The peak of its secretion is tied to the total darkness in the room. And if you like to check your social media in bed, say hello to insomnia.

“You can use high luminosity lamps to suppress melatonin during the morning hours, which will aid in waking you up. These lamps mimic the natural morning sunlight, thus inhibiting melatonin production.”

Science-Powered Hacks to Help You Travel to the Land of Nod

So, you’ve made your bedroom sleep-friendly and are practicing healthy sleep habits, but it still does not improve your sleep?

Or, the improvements aren’t as noticeable as you’d expect.

Don’t worry!

I’ve got science on your back!

Breathing Techniques

You probably heard about the 4-7-8 method.

So why don’t you try it?

The 4-7-8 method is basically a breathing technique that consists of four steps:

●      exhale completely via your mouth;

●      close your mouth and inhale via your nose while counting to 4;

●      hold your breath on the counts from 4 to 7;

●      exhale slowly out of your mouth on the count of 8.

It is important to place the tip of your tongue against the ridge behind your upper teeth throughout the exercise.

Those who have tried this method refer to it as a technique that is taking only 60 seconds to fall asleep.


Imagination is a powerful tool.

Visualize an environment that makes you feel calm and happy. The key to success is thinking of a scene that’s engaging enough to distract you from your thoughts and worries for a while.

If this seems a bit unlikely to you, here’s an Oxford University study where participants were asked to imagine different pleasant scenes before bedtime and, as a result, fell asleep 20 minutes faster.

At least, you can try.

Check Your Diet

The quality of your sleep can be directly impacted by the food that you had on your plate a few hours before bedtime.

Thus, spicy and heavy foods, such as a chilli taco or a steak, won’t do you any favor.

What should you eat instead?

Many scientists agree that tryptophan-rich foods — such as turkey, eggs, nuts, and salmon — will work best as a late dinner.

Also, you can indulge yourself with dark chocolate and bananas since they can boost your magnesium levels, which in turn increases the levels of melatonin.