The Winter 2017 Las Vegas Market
January 22 - 26, 2017 - SSA Showroom, Building C, #1565
The SSA showroom has a strong retail following. Each January Market between 450 – 600 individual retail buyer groups are checked into the room, not to mention countless manufacturers streaming through for business-to-business opportunities. The OPEN flow of the showroom allows all of the 30+ exhibiting companies to be seen easily and experience the synergy of a co-op environment. Buyers have the opportunity to see several mattress and bedding companies all in one room. Showroom traffic is always brisk up through Wednesday evening.
Companies who exhibit in the SSA showroom all get a copy of the list of retailer stores who visit during market. This is a valuable tool, and “one of the reasons we keep our space in the showroom”, says Dennis Rodgers of FOREVER FOUNDATIONS.
The SSA has participated at the World Market Center since the opening of the Las Vegas Market in July 2005, beginning in the temporary pavilions, and then in 2011 moving into a permanent showroom. The SSA signed a permanent showroom lease, so that it’s member exhibitors can experience the convenience of a permanent showroom without a burdensome long-term commitment.