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December 2, 2010 - International
aid agency
World Vision announces its
partnership with the
humanitarian initiative
WorldBed. The international
charity is collaborating on a
national promotion to help
deliver 200,000 emergency field
beds to Haitians displaced by
the January 12 earthquake. While
nearly 10 months has passed, the
basic needs of children and
families in Haiti are still
significant, especially
following the recent outbreak of
cholera.
 World
Vision, a Christian humanitarian
organization, with operations in
nearly 100 countries, including
Haiti, will use the easily
transportable cot-sized,
waterproof WorldBeds to provide
disaster relief to children and
families affected by typhoons,
earthquakes and other natural
disasters around the world.
"With so many Haitian
children and families still
living in makeshift housing,
these beds will meet an
essential need, and we're
grateful that WorldBed can
provide for these affected
families" said Steve Scranton,
World Vision's National Director
of Cause Related Marketing.
To date, WorldBed has
delivered more than 14,000 field
beds to Haiti with the aid and
contributions of dozens of
organizations, ranging from
single-location retail outlets
to large retail chains, major
furnishings industry suppliers
and world renown philanthropic
and disaster relief groups.
Earlier this year WorldBed was
granted tax-exempt status by the
U.S. Internal Revenue Service,
establishing WorldBed as an
independent, non-for-profit
organization.
WorldBed sponsors include
Anatomic Global,
Overstock.com, the
Consumer Product Group at
Leggett & Platt,
Ergo Customized Comfort,
Relax The Back,
FXI Foamex Innovations,
Deslee Textiles USA,
Brookwood Companies,
Beds, Beds & More,
A Bedder Bed and
Wright Label,
Lyon Credit Services,
Specialty Sleep Association
and
Chicago Tape and Label.
"WorldBed created a very
unique way for the sleep
products industry to help
disaster victims all over the
world. When they revealed their
plans to us, we immediately
offered to be part of this
effort," said Michael Nermon,
the owner and founder of Ergo.
"We want to help less fortunate
people attain the essential
benefits of a good night's
sleep, and this program is a
great opportunity for us to do
so."
According to WorldBed
President and Executive Director
Laura Castro, the roster of
supporters continues to grow as
the organization expands into
more areas of the world where
emergency beds are needed, such
as earthquake-stricken Chile and
in flood-ravaged Pakistan.
"With every new organization
that gets on board, we have the
opportunity to reach thousands
more displaced people. We are
grateful to World Vision who
have partnered with us to help
support WorldBed and help make
it a reality," said Castro.
For individuals or members of
the industry who wish to donate,
volunteer, become a sponsor or
get involved in other ways,
please find out more at
www.WorldBed.org.
WORLD VISION
World Vision is a Christian
humanitarian organization
dedicated to working with
children, families and their
communities worldwide to reach
their full potential by tackling
the causes of poverty and
injustice.
For more information visit
www.worldvision.org/press
WORLDBED
Created in 2005 to aid victims
of Hurricane Katrina, WorldBed
is a not-for-profit organization
that serves disaster-hit areas
of the world such as Haiti,
Chile and Pakistan by providing
donations of cot-sized emergency
relief field beds consisting of
specialized three-inch water
resistant, medical-grade covered
foam. WorldBed is made possible
through the generous donations
of its sponsors, including major
sponsor Anatomic Global, the
Corona, California-based
manufacturer of memory foam
sleep products.
For more information visit
www.WorldBed.org. |
