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Specialty Sleep Association Reorganizes Board

 

New Chairman Elected; Read Becomes First Professional President

 

August 16, 2010 - The Specialty Sleep Association (SSA) held its first general membership meeting under its newly revised by-laws at the recent Las Vegas Furniture Market, where its board of directors, a new slate of officers, and the group's first professional president was named.

Deslee Textiles USA President Bart DeHaerne was elected to the new position of chairman; Ergo Customized Comfort Founder & President Michael Nermon is now vice chairman; and Chili Technology President Todd Youngblood is the new secretary/treasurer. For the first time in the SSA's history, Dale Read was appointed to a newly defined president's position, which is now a paid professional of the organization. He will focus on membership development and implementation of the group's Safety & Environmental Program (SEP). Tambra Jones remains executive director with her primary responsibility continuing to be leasing for the group's World Market Center showroom, and overseeing operations and finance.

“This has been a tremendous year of growth for the SSA, particularly with the introduction of our SEP seal. We needed a professional who could dedicate their time and effort to continue to lead this effort, and with Dale scaling back his involvement with Bedroom magazine, we had the opportunity to engage him on a part-time basis to spearhead the program,” said DeHaerne. “Already, a number of manufacturers are working with us to implement the seal and Dale is playing an important role in facilitating this. We are glad he was able to find more time to commit to our organization.”

SSA officers are elected by the board of directors, of which they are also members. In addition to the officers, other directors re-elected at the meeting included: Denny Boyd of Boyd Specialty Sleep; Mark Miller of InnoMax, Jeff Scorziell of Anatomic Global; Scott Smalling of Simmons; and Dave Brummett of Mattress Firm.

Prior to joining Deslee Textiles in 2005, Dehaerne, worked in FMCG.  He holds a degree in commercial engineering from KU Leuven, one of Europe's leading universities and a master's degree in business administration from the University of Chicago. He joined the SSA board in 2008.

Nermon founded Ergo Customized Comfort, a specialty retailer in Southern California. He has an extensive 30-plus-year career in the bedding industry, formerly as executive vice president of Maxwell Products, the adjustable bed division of Leggett & Platt. He joined the SSA board in 2000.

Youngblood of Chili Technology has held positions in sales and product management at American Recreation Products and Stearns/K2 Inc. He joined the SSA board in 2009.

Read had been publisher and editor-in-chief of Bedroom magazine since 2003. Earlier in the year, he stepped aside from those roles and became a senior writer. He has been active in the SSA for many years and was elected its volunteer president in 2008.  

Founded in 1995, the Specialty Sleep Association (SSA) is a national not-for-profit organization created to facilitate the growth and positive awareness of the specialty sleep category. Its members develop and/or sell specialty sleep products, including natural and organic bedding, latex, memory foam, air, gel, water, adjustable, new spring technologies and related products. SSA membership includes more than 100 manufacturers and retailers ranging from small, family-owned businesses to large corporations.

For more information regarding the SSA, please contact Executive Director Tambra Jones at: 559-868-4187 or 559-676-8639, or e-mail at tambra@sleepinformation.org.

 

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