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Natura World Adds New CFO to Help Guide Future Growth of The Company

 

December 29, 2009 - Natura World Inc. is pleased to announce the appointment of Ted Sehl to the newly created position of Chief Financial Officer. He will report directly to Ralph Rossdeutscher, President of Natura World Inc.  

 

Mr. Sehl’s successful career in finance includes positions at W.C. Wood Corporation, a leading manufacturer of freezers and refrigerated appliances and McDonald’s Restaurants of Canada. Additionally, Mr. Sehl serves on the board of Hammond Manufacturing, a global electrical and electronics manufacturer.  

 

A graduate of York University in Toronto, Mr. Sehl is an MBA and a Chartered Accountant.  

 

“Like all of North America, Natura hunkered down during the recession, refining and focusing our growth, “ says Ralph Rossdeutscher, President of Natura World Inc. “But we have continued to innovate, expand and grow in new directions. Ted will be a driving force as we march forward at the swift and steady course we’ve set for ourselves and the industry.”  

 

Mr. Sehl will work closely with Mr. Rossdeutscher to identify the cornerstone resources that will foster innovation and growth.    

 

About Natura World

Founded 15 years ago by the Rossdeutscher family, Natura is committed to nurturing healthy bodies, souls and planet through healthy sleep systems. By providing a nourishing night’s sleep through sustainable, earth-friendly materials and manufacturing, Natura truly is where nature meets nurture. It’s not a trend. It’s about aligning personal values with everyday actions. A good night’s sleep makes for happier, healthier people and ultimately a better planet.

 

Please visit www.naturaworld.com for more information.

 

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