|
 April
15, 2009 - In
the wake of a failed former
licensee, Rodney Goodrum has
set-out to recapture the
Therapedic business he once did
in the Denver market when he
worked for a previous owner.
Now, it’s Rodney who is the
owner of the factory, and he has
been entrusted to rebuild the
brand that crashed so badly in
this market under the previous
ownership.
Goodrum has been awarded the
Therapedic license for Colorado,
and will service the entire
state for the top ten producer.
“Rodney has a reputation for
honesty and integrity. He is the
kind of guy we want on our
team,” said Gerry Borreggine,
president/CEO of Therapedic. “He
is one of the good guys,”
Borreggine added.
The addition of Denver furthers
Therapedic’s coverage in the
western part of the U.S. The
group recently added a licensee
in Idaho, and another in San
Francisco earlier this year.
“We are putting together a
strong team in the West; we hope
to add yet another licensee
shortly,” said Borreggine.
Excitement about the brand is
building with the licensees.
“I love this brand, and I
believe in this brand,” said
Goodrum. “I am very confident I
can rebuild it to where it was
before in Colorado. It will take
hard work but I am dedicated to
the task,” he said.
Retailers
interested in learning more
Therapedic should
contact Gerry Borreggine at
800-314-4433 or visit
www.Therapedic.com. |
