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FabricTech International Surpasses 1,200-Door Store Count;

Adds Major Retailers in West and Midwest

 

January 11, 2010 - FabricTech International, a pioneer in bringing advanced technology and comfort to the sleep products protection industry, continued its record growth in 2009, surpassing the 1,200-door count with the addition of larger retailers in the West and Midwestern regions of the United States.

FabricTech International products are now available at such leading retailers as Sleepy’s, RC Willey, Sit n Sleep, America’s Mattress, Value City Furniture and Ashley Home Stores. “Our goal over the last six months was to broaden our distribution nationally, growing from our traditional stronghold in the Eastern U.S. We added a new sales team and they have given us the ability to really provide the high level of service, training and support retailers want in order to develop their mattress and pillow protection business,” said FabricTech International President and COO Jeff Bergman. He added that new packaging and point-of-purchase materials presented at the last market has had a huge impact at retail, giving RSAs an edge in explaining the benefits of its products to consumers.

Founded in 1992, FabricTech International provides consumers with a safer and healthier sleeping environment by utilizing the most advanced technology, the finest materials and highest quality workmanship. In addition, all FabricTech International products adhere to strict medical guidelines. FabricTech International is the exclusive provider of mattress protection products for The Style Network.

For more information about FabricTech International visit www.fabrictech.com or call 800-758-8563.

Visit FabricTech International at the Winter Las Vegas Furniture Market at Showroom C-1532.

 

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